India, March 24, 2025: This Eid, Spykar is giving a fresh twist to the tradition of Eidi—turning it into something truly lasting. With the campaign “EIDI THAT ALWAYS STAYS WITH YOU,” Spykar as  the only Indian denim brands encourages celebrating Eid with gifts that hold meaning, grow with you, and become part of your journey.

Eid is all about love, generosity, and togetherness. While Eidi, traditionally given as money, is special, it often fades away in memory. What if this year, Eidi became something timeless? A gift that stays, carries stories, and reminds you of the bonds you share.

A Celebration of Lasting Bonds with India’s Favorite Influencers
To bring this idea to life, Spykar has teamed up with one of India’s most loved digital creators, Faisal Shaikh, popularly known as Faisu. As a leading digital creator, Faisal has chosen Spykar for his gifting this year, embracing the concept of meaningful gifts that last longer than a moment. He shares his take on Eidi that stays with you—through experiences, milestones, and everyday life.

This initiative is all about making gifting more meaningful. Whether it’s a thoughtfully chosen outfit or something personal, the best gifts are the ones that stay. A well-loved denim piece, for example, becomes a part of your life—worn in, shaped by your experiences, and always there when you need it. Eid is a time for connection, and the right gift can be a reminder of those cherished relationships for years to come.

“With ‘EIDI THAT ALWAYS STAYS WITH YOU,’ we want to inspire people to choose gifts that hold meaning far beyond the moment. Like relationships, the best gifts such as denims grow with time, becoming a part of who we are. As one of, Spykar’s denim is built to last, just like the relationships we cherish,” says Sanjay Vakharia, CEO of Spykar.

Join the Movement

This Eid, let’s rethink Eidi. Instead of something fleeting, why not choose a gift that lasts? Just like the perfect pair of denim that only gets better with time, a meaningful gift carries memories, grows with you, and becomes a lifelong favorite.

Celebrate Eid with “EIDI THAT ALWAYS STAYS WITH YOU.” Because some gifts aren’t just for the occasion, they are for forever.

Corporate Comm India (CCI Newswire)