New Delhi, June 08, 2020:  A virtual award felicitation ceremony organized by FICCI FLO, awarded Ms Samiksha Bajaj, Co-Founder, Samshek as the winner of 5th FLOWomen’s Award of Uttar Pradesh as Young Women’s Entrepreneur Award in the area of fashion and sustainability.

Samiksha was honoured for her excellent contribution to fashion sustainability and women empowerment through the concept of personalization in fashion. Her work was acknowledged for re-innovating the industry’s sizing system by bridging the gap between mass production and mass customization. By her amazing concept of digital personalization in fashion- not only she has created a waste-free sustainable fashion brand for herself but also, she has inspired women everywhere to feel confident in their own size and dress according to their personality and body shape.

“Thank you, Ficci Flo, for acknowledging our efforts towards sustainability and rewarding for Outstanding Young Woman Entrepreneur Award. This honour is a splendid driving force to keep working hard and contribute towards society”- Samiksha Bajaj, Co-Founder, Samshek.

Samiksha Bajaj, Co-Founder, Samshék

Independent, Innovative and Insightful. She stands at the forefront of the fastest moving technology wave in fashion- mass customisation. A calculated risk-taker with deep tech industry knowledge of the garment industry with an experience of 10 years in fashion. She is qualified with a dual degree in MA Fashion Entrepreneurship and Innovation from the London College of Fashion.

Aiming for a vision to solve the biggest pain point of the apparel industry today- fit in the garments through technology and AI., she Co-Founded ‘Samshek’ one of the first tech start-ups in India in the field of fashion and garment technology. She was also one of the first women entrepreneurs to introduce the technology of 3D body scanning to revamp the body sizing system in the country.

Moreover, she implemented the concept of digital customisation in the retail industry. On the sustainability front, she works towards zero inventory and zero-waste manufacturing and actively encourages women empowerment through social responsibilities. Apart from this, she has also been awarded for her brilliance at various platforms such as Stardust Awards, London, Women Entrepreneur of the Year from Amity.

 Corporate Comm India (CCI Newswire)