BACARDÍ curates a bone-chilling experiences & avenues to do what moves you this Halloween with immersive experiences, parties, and limited edition kits to express yourselves freely!
New Delhi, October 30, 2021: This Halloween CASA BACARDÍ has come to town with some of the spookiest experiences, inviting everyone to embrace their true selves and Come Out To Play. The brand strengthens its stronghold over the occasion with 84 parties across 14 cities this weekend, along with the uniquely crafted Limited Edition Packs in seven cities. Celebrating Halloween with a pop-up of their flagship CASA BACARDÍ experience on 30th October in Delhi, BACARDÍ brings the spirit of the festival through one of a kind experiences in immersive rooms. After two years of innovative virtual editions, CASA BACARDÍ goes to town this year, curating everything from spooky cocktails, mixology and Halloween prosthetics workshops, music performances, screenings, exclusive product drops and more in Delhi
CASA BACARDÍ Delhi will have four uniquely crafted immersive rooms, followed by an after party. The Apothecary, a conceptual bar will serve exclusive Halloween cocktails crafted by the BACARDÍ Brand ambassadors that are going to be as easy as #BacardirumTwo3. There’s the Candy Store full of goodies by Delhi’s favourite Zoet Desserts serving icecreams & confectioneries. And The Lab with Fogaat hosting hands on sessions on creating prosthetic arms head and face gear. There’s also an Illusion Room with an immersive mirror maze by the famous designer Aquib Wani. These immersive rooms, coupled with movie screenings of Indie horror films and LIVE storytelling sessions by the top clubhouse audio creator, Dhruvin Busa, will bring to life the festival of Halloween along with a special fashion show by next gen designer Bloni Atelier. Consumers can also expect exclusive drops at the Bacardi Store with limited edition #ComeOutToPlay tees and totes.
That’s not all! CASA BACARDÍ will also have a power-packed line up of performances. Artists like Yashraj Mehra, the 20-year-old from Mumbai who’s a college student by day and a rapper by night, Rebel Daya a next gen hip hop artist from Shillong, Delhi’s hip hop collective Teesri Duniya, NASH, a DJ and a sneakerhead, Lush Lata, an RJ and DJ from Delhi, and Rabhaya Chopra, popularly known as Kreon and recognized for his electronic, pop, and funk fusion. Joining them are Kunal Singh Chhabra, also known as KSC, the founder of the All Star Sauce Records, and Monah, better known as Febby Momma, a popular DJ come art director.
Sameeksha Uniyal, Consumer Marketing Lead, Brand BACARDÍ, India and South East Asia said, “We’ve always curated immersive experiences that encourage self-expression and reintroduced Halloween to consumers in newer ways over the years. We’ve hosted an array of events and experimented with formats like the CASA BACARDÍ Halloween staycation and another 3D immersive festival earlier this year. This Halloween, we have brought a host of experiences to our consumers. With the theme Come Out to Play, we want our consumers to let go of their inhibitions and Do What Moves Them”
Come Out To Play at CASA BACARDÍ on 30th October 2021. Tickets will be available from on PayTM Insider at https://insider.in/casa-bacardi-halloween-event-oct30-2021/event
Corporate Comm India (CCI Newswire)
