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Sprite and IRCTC Flag Off India’s First Branded Train as the Sprite Tejas Express

New Delhi, August 21, 2026: Rail travel has long been an integral part of India’s mobility and social fabric, connecting cities, communities, and millions of passengers across the country. In a first-of-its-kind partnership, Sprite and the Indian Railway Catering...

V-Bazaar Retail Bets On Influencers and AI Reels For Its Independence Day Freedom Offer...

Mumbai, August 15, 2026: V-Bazaar has built its Independence Day campaign entirely in-house this year. No external agency, no ad film. The Freedom Offer push is running through influencers, AI-generated reels, and standees outside stores. Ten reels have gone out...

CUNIN raises USD 450K in pre-seed round by ALL IN CAPITAL & HUDDLE VENTURES

New Delhi, July 03, 2026: CUNIN, a culture-led lifestyle brand, has raised USD 450,000 in a pre-seed funding round led by ALL IN Capital and Huddle Ventures. Built as an answer to the next global consumer brand from India,...

Snapdeal’s new brand campaign tackles “ADJUSTITIS”

The campaign does a humorous take on India's culture of adjustment and encourages shoppers to stop compromising between style and savings Mumbai, June 29, 2026: Snapdeal, a value fashion focused e-commerce platform, today launched a new brand campaign built around a uniquely...

HCLTech and ServiceNow join forces to scale enterprise AI with Google Cloud

Gemini Enterprise-based AI agent solutions integrated with ServiceNow to drive real-world adoption of agentic AI  Nida, June 25, 2026: HCLTech, a leading global technology company, has expanded its collaboration with Google Cloud and ServiceNow to deliver AI agents for enterprise...

Trupeer AI Strengthens Global Growth Ambitions with Appointment of Former UiPath CEO Raghu Subramanian

●      Former UiPath President & CEO, India and APAC, to lead Trupeer AI's next phase of global growth as it becomes a workflow knowledge layer for enterprises ●      Appointment marks Trupeer's expansion across global markets, Fortune 500 enterprises, and technology business services...

Book Review: A Life in Many Frames – Walking Through Fire: Fragments of Time

Autobiographies often become catalogues of achievements, positions, and chronology. A Life in Many Frames – Walking Through Fire: Fragments of Time consciously departs from that tradition. It is neither a conventional memoir nor a linear account of success. Instead,...

Authentication and Traceability Key to Securing India’s Supply Chains: ASPA

New Delhi, June 09, 2026: On World Anti-Counterfeiting Day, the Authentication Solution Providers' Association (ASPA) called for greater adoption of authentication and traceability solutions to combat the growing threat of counterfeit products and strengthen consumer trust across industries. For nearly three...

Hisense India Expands South India Offline Footprint; Partners with Sonovision Retail Chain Across 86+...

Mumbai, June 09, 2026 : Hisense India, a leading brand in consumer electronics and home appliances, has announced its offline retail partnership with Sonovision, further accelerating the brand's expansion vision across South India. Through this collaboration, Hisense's complete portfolio...

IVPA welcomes reintroduction of Standardized Edible Oil Pack Sizes

Mumbai, June 06, 2026: Following extensive engagement by IVPA along with other industry associations, the government has introduced a SOP for the reintroduction of standardised edible oil pack sizes. The milestone policy change will mark a definitive end to fractional, non-standard...

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Spinny continues to strengthen its leadership team; appoints Suvid Bajaj as...

New Delhi, February 15, 2022: Spinny, India’s fastest-growing retailing platform for pre-owned cars, announced the appointment of Suvid Bajaj as Head of Marketing. Under...

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