The special-edition collaboration includes styles for women and
children, just in time for Mother’s Day _
New Delhi, May 09, 2018: Crocs, Inc., a global leader in innovative casual
footwear for women, men and children, today announced the worldwide
debut of its Drew Barrymore ♥ Crocs Chevron Collection. The
special-edition clogs, flips, sandals and slides combine exclusive
graphics and embellishments with Barrymore’s personal design touch
under the unifying theme of love, just in time for Mother’s Day.
The new line is inspired by a playful, everyday-authentic sensibility
that women and children of all ages can relate to. Barrymore’s two
daughters, Olive and Frankie, also inspired styles within the Chevron
Collection, which is available on popular Crocs silhouettes, including
the Classic Clog, the Crocband™ Clog and the Crocs Isabella Sandal.
“I really love the Chevron Collection,” said Barrymore, the Golden
Globe Award-winning actress, producer, director and author. “I think
the designs we came up with are extremely fun and wearable, which makes
them perfect for moms and kids. There’s a great sophistication to the
colortones we used, but also this inspired playfulness.”
Crocs, in collaboration with Barrymore, infused combinations of white,
black, tan and tomato with increasingly popular chevron geometric
graphics. A mix of metallic and beaded embellishments give the Chevron
Collection an elevated look.
The Drew Barrymore ♥ Crocs Chevron Collection is available now on
crocs.com and at select stores globally this month, priced between INR
1995 and INR 4495.
“Drew certainly sees herself as a mother first, so we were thrilled to
design a collection that helped her tell that story,” said Michelle
Poole, Crocs’ Sr. Vice President of Global Product and Marketing.
“The trend-right graphics, patterns and embellishments pair nicely
with Drew’s brand of upbeat, modern-boho style, while the mix of
silhouettes make the collection a perfect option for that ‘mommy and
me’ wearing occasion.”
Corporate Comm India(CCI Newswire)