Kolkata, April 17, 2018: Arvind Lifestyle Brands Limited, Gap’s franchisee in India, on Friday announced the launch of its first exclusive Gap store in Kolkata at South City Mall, continuing a nationwide expansion of one of the world’s most iconic apparel and accessories brands and the authority on American casual style.
This will be the thirteenth exclusive Gap store in the country, joining 15 shop in shop locations, opened in February this year in multi-brand retailers, primarily in tier II and tier III cities.
Launching with Gap’s Spring 2018 collection, the Kolkata location is the second adults-only
store format in India; the first adults-only Gap store in India opened in March 2018 at Mantri Mall
in Bangalore. Other Gap store formats available to India customers include full expressions of
the brand’s Adult, Kids and Baby assortments, as well as dedicated Kids and Baby destinations.
The store at South City Mall will feature wardrobe must-haves such as bright chinos, colored denim, khakis for men, and workwear ankle pants for women. Customers can also look forward
to unique Gap logo tees including palm print, and skyline versions for men, and floral Gap logo
tees for women, a spokesperson of Arvind Lifestyle Brands Limited here said.
As a first, the range also includes polo tees for women, complementing floral spring dresses,
and chinos. The line also includes soft and durable lightweight linen collection of shorts and
pants. The adults range is infused with seasonal hues, prints and a palette of pastels.
“We are excited to announce the launch of our first Gap retail location in Kolkata,” said Parag
Dani, Gap India Business Head at Arvind Lifestyle Brands.
“The region’s consumers have been looking forward to experiencing Gap in their city and
Kolkata is a very important market for us. This will be the thirteenth exclusive Gap store in India
and we’re pleased to have established an exclusive retail presence on the Eastern shores of
In addition to Kolkata, Arvind operates exclusive Gap stores in the National Capital Region, Mumbai, Bangalore, Pune, Chennai and Indore. In addition, Gap products are available online
on nnnow.com and Amazon.in/gap, garnering larger visibility and access to the brand across